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Digital Marketing Insights

UGC Ads: What They Are and How They Can Lead to More Conversions

User-generated content (UGC) ads are ads that feature content created by real users, such as product reviews, photos, and videos. UGC ads are becoming increasingly popular, as they are seen as being more authentic and trustworthy than traditional ads. UGC ads can be used to promote products and services, build

Digital Marketing Insights

Top Digital Marketing Trends to Keep on Track for 2024 (Backed by Data)

Digital marketing is constantly evolving, and it can be difficult to keep up with the latest trends. However, it is important to stay up-to-date on the latest trends in order to stay ahead of the competition and reach your target audience effectively. Here are some of the top digital marketing

Digital Marketing Insights

Social Commerce in 2023 and Influencers Who Took Benefit of it. Read Now!

What is social commerce? Social commerce is the practice of selling products and services directly through social media platforms. This trend is being driven by the increasing popularity of social shopping apps like Instagram Shopping and TikTok Shop. Why is social commerce important? Social commerce is important because it allows

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